Markup Calculator
Choose which pricing value is unknown, then enter the other two. The calculator keeps markup against cost separate from gross margin against selling price and reports the complete solved pricing set.
How to use the Markup Calculator
Enter the value to calculate and any two of unit cost, selling price, and markup percentage.
Review which costs are included, whether percentages are markup or margin, tax treatment, discounts, and currency consistency.
Read solved cost, selling price, gross profit, gross margin percentage, and markup percentage.
Formula
Selling price = cost × (1 + markup rate); markup = (selling price − cost) ÷ cost; cost = selling price ÷ (1 + markup rate). Margin = profit ÷ selling price.
Example
A $60 cost with 25% markup gives a $75 price, $15 gross profit, and a 20% gross margin.
Assumptions and limitations
- The model treats cost as the complete positive cost basis and excludes tax, overhead, returns, and transaction fees unless already included.
- Markup Calculator treats the entered values as estimates and does not infer missing project, account, or personal details.
- Calculations retain working precision except where the cited method requires an intermediate rounding step; displayed values are then formatted separately. Source rules and dated rates must be rechecked when they change.
Sources
- U.S. Small Business Administration: Manage Your FinancesSmall-business cost, revenue, and financial-management context. Reviewed 2026-08-14.
- OpenStax: College Algebra 2eAlgebraic, ratio, radical, equation, and function formulas. Reviewed 2026-08-14.
- OpenStax: Prealgebra 2eOfficial formula, rate, or program guidance used by this calculator. Reviewed 2026-08-14.
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Frequently asked questions
How does the Markup Calculator work?
Selling price = cost × (1 + markup rate); markup = (selling price − cost) ÷ cost; cost = selling price ÷ (1 + markup rate). Margin = profit ÷ selling price.
What information should I enter in the Markup Calculator?
Enter the value to calculate and any two of unit cost, selling price, and markup percentage, then verify which costs are included, whether percentages are markup or margin, tax treatment, discounts, and currency consistency.
What should I verify before using this Markup Calculator result?
The model treats cost as the complete positive cost basis and excludes tax, overhead, returns, and transaction fees unless already included.
Reviewed 2026-08-14 · solve-any-two-v2 · content-2026-08-14 · Trusty Calculator Editorial Team